BBDO Wishes Left and Right Twix Could Just Get Along

By Patrick Coffee 

The left and the right are constantly at each others’ throats these days. Most people just want to watch Game of Thrones, eat a freaking hamburger and forget about the outside world, but they have to drag everybody into their endless squabbles, don’t they?

Of course we’re talking about left and right Twix, the heroes and/or villains of this new ad from BBDO New York.

As the agency tells it, their task was to let consumers know that Left Twix (but not Right Twix!) is the perfect partner for coffee.

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The ad did remind us that we haven’t had a Twix in some time and that Americano is delicious by itself. But we mostly feel bad for Dave-slash-David now.

CREDITS

Agency: BBDO New York
Client: Twix
Campaign: “Out of Order”

Chief Creative Officer, Worldwide: David Lubars
Chief Creative Officer, New York: Greg Hahn
Executive Creative Director: Peter Kain
Executive Creative Director: Gianfranco Arena
Senior Creative Director: Peter Alsante
Senior Creative Director: Tom Kraemer
Creative Director: Bianca Guimaraes

Director of Integrated Production: David Rolfe
Group Executive Producer: Amy Wertheimer
Executive Producer: Anthony Curti
Executive Producer: Melissa Tifrere

Sr. Account Director: Lisa Piliguian
Account Director: Carrie White
Account Manager: Michelle Ostbye
Account Executive: Danee Fields

Client: Twix
Brand Director, TWIX®: Michelle Deignan
Sr. Brand Manager TWIX®: Tom Hedworth
Associate Brand Manager: Marial Alvarez-Delgado
CRC/Sr. Production Consultant: Lisa Young

Production Company: O Positive
Director: Brian Billow
DP: Christophe Lazenberg
Executive Producer: Ralph Laucella
Executive Producer: Marc Grill
Producer: Craig Repass

Edit House: MackCut
Editor: Nick Divers
Assistant Editor: Kenneth Munoz
Executive Producer: Gina Pagano
Mixer: Sam Shaffer
Visual Effects: Smigital

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