After spending the last two-and-a-half years as an EVP/ECD at BBDO New York, Ronald Ng is heading back to the Far East but staying within the network to assume the CCO position at BBDO/Promimity Singapore. Ng, who officially joins the Singapore office in August, has been with the BBDO network since 2004 and previously spent five years as CCO at BBDO Malaysia before relocating to New York. During his time at BBDO’s Big Apple branch, Ng led creative on Orbitz and worked on other accounts including Johnson & Johnson Baby, Monster.com, Autism Speaks, Ad Council and Hyatt.
The new BBDO/Proximity Singapore CCO succeeds Danny Searle, who has been in said office since 2007 and will remain on board as chairman while taking on the additional role of vice-chairman for BBDO Asia.