Bad Placement Review: Toyota

By Matt Van Hoven 

Sometimes, when ad placement goes awry, it’s nice to sit back and enjoy the show. Take the above image for example (thank you anonymous person outside of the agency). Toyota’s advertising has been at issue for some time now, namely because of, ‘Saved by Zero, (coincidentally, we already wrote about it earlier today). But the ad above (Saatchi-born) for the ever-lame ‘Toyotathon’ makes us feel increasingly indifferent about the brand.

Why? Because even though they make great cars with cool interiors, buying one means $xx,xxx.xx dollars just went to Japan. But, who can get a loan these days anyway? We’ll stick to the ever-awesome MTA and gas-guzzling Crown-Vic cabs.


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