Another ‘Audio Tour Hack’ You Say? Yes, and Now It’s for One Club

By Kiran Aditham 

Mark Svartz, Hal Kirkland and their crew, who were behind previous efforts including the “Artobots” installation as part of their “Audio Tour Hack” campaign, have returned with a new “binaural sound” exhibit dubbed “Mad World,” which takes us through the sands of time as part of an effort for One Club and its Creative Week. Sure, it’s a bit vague at this point, but here’s a little description from the Hack Tourists:

“Each commercial is interpreted as a serious documentation of what life was like for our ancient culture, much like how hieroglyphics are interpreted as depictions of Ancient Egyptian life. (Maybe they were just advertisements too.) The exhibition will debut during Creative Week 2013, and will move to its permanent home at The One Club exhibition hall once Creative Week wraps.” FYI, Creative Week goes down throughout next week. Go here for more info.

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