Advertisers and Improv Comedians ‘Sell Out for Sound Lounge’

By Bob Marshall 

Creatives, you no doubt have at least one magnificent idea that you’ve been shelving for a client who “gets it” and is “worthy of it.” Well, how about taking that potentially award-winning concept and attempting to cash it in for $1000? Let’s be honest, it’s probably a better idea than assuming your brilliance will ever actually be produced.

The Great Sell Out,” presented by the Sound Lounge and the Upright Citizens Brigade, pits advertisers and improv comedians against each other in a battle for a cool grand. To enter, competitors must create a commercial for a fake Sound Lounge-brand product, which can be anything from soda to abandoned animals to inflatable tablet computers. The satirical spots must be either :30 or :60 in length, and anyone with a funny enough idea is encouraged to enter.

Should you choose to compete, submit your commercial to sellout@soundlounge.com by this coming Wednesday. The public will then have an opportunity to vote on their favorites, and the top 5 will be shown on March 22 at the Upright Citizens Brigade Theatre in Manhattan’s East Village. Hey, if your ad’s good enough, you might even get a job out of it.

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