Sarah Landau has been named digital sales manager for Hearst’s Fort Smith-Fayetteville, AR, ABC and CW affiliates KHBS-KHOG.
“Sarah Landau is a leader. Her knowledge of broadcast and online advertising, and her ability to translate those opportunities to our team and our clients, makes her the perfect fit for this position,” said KHBS-KHOG president and general manager, Brian Sather. “Sarah embodies our commitment to innovation and excellence and I have every faith this will translate into results for both the station and our clients.”
Landau has been a marketing consultant for KHBS-KHOG since 2009. In her new role, she will oversee all local digital sales for the stations’ website, mobile platforms and all associated digital properties.
“Sarah has already proven herself as a leader on our sales staff,” said Chad Happersett, general sales manager for KHBS-KHOG. “Her customer engagement is excellent, and I’m confident as our new DSM she will lead our digital sales effort to new heights.”