Adrienne Roark has been named president and general manager of Portland CBS affiliate KOIN.
“Adrienne is a highly strategic and driven leader that brings an impressive range of large market experience to this position,” said Jay Howell, VP of Television fro LIN Media. “She also has a genuine, heartfelt commitment to meeting the needs of our viewers and advertisers. I am excited to welcome her to the team.”
Roark comes to KOIN from KTVT in Dallas-Fort Worth, TX, where she was the VP and news director. She has also worked as news director at WFOR in Miami, FL, and assistant news director at WESH in Orlando.
She starts June 23.