Pew: Media Credibility Tumbles Across The Board

By Alex Weprin 

A new study from Pew suggests that the public finds news organizations–including the broadcast and cable news channels–far less believable than they have in recent years. 10 years ago in 2002, approximately 71% of respondents found news organizations to be believable, with around 30% saying otherwise. Now that has shrunk to 56% of respondents finding the news believable, with 44% saying it isn’t.

Every news organization cited, from CNN to USA Today, lost credibility with respondents.

The two most believable news outlets are “local TV news” followed by the CBS newsmagazine “60 Minutes,” which for some reason was broken out from CBS News generally. It was the only individual program to do so. USA Today, MSNBC, The New York Times and Fox News were all towards the bottom of the list.

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You can see the entire Pew study, here.

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