CNN will be launching its new 4-hour morning show Monday, the day before the Iowa Caucuses. Soledad O’Brien will anchor the 7-9am hours from Des Moines Monday and Tuesday with Ashleigh Banfield and Zoraida Sambolin anchoring the 5-7am hours from New York.
Last month, O’Brien told TVNewser her expectation of the program: “We want to do a really strong, smart show that people are proud of. The kind of show that gets people to say: ’I can’t wait to watch it tomorrow.'”
CNN says it will announce over Twitter the names of the new shows, soon.
> Update: At 12:09pm, CNN announced O’Brien’s 7-9am show will be called Starting Point (@startingptCNN). And at 12:19, CNN announced the 5-7am show with Banfield and Sambolin will be called Early Start (@EarlyStartCNN)