Morning Show Ratings: Week of July 21

By Chris Ariens Comment

morningshowanchors2014“Good Morning America” wins another week in the mornings, and is the only broadcast to show growth compared to the same week last year. “GMA” gained +1% in the A25-54 demo, while averaging the exact same number of Total Viewers vs. the same week in 2013.

“GMA” continues to post its largest Total Viewer and A25-54 season lead over “Today” in more than 22 years.

NBC’s “Today” show and “CBS This Morning” were both down year-over-year. “Today” lost -10% of its viewership, and -9% in the A25-54 demo, while CBS lost -4% of its viewers and -12% in the A25-54 demo.

The averages for the week of July 21, 2014:

  • Total Viewers: ABC: 5.100M / NBC: 4.041M / CBS: 2.692M
  • A25-54 viewers: ABC: 1.820M / NBC: 1.576M / CBS: 810,000