MLB Cuts Ad Celebrating Roy Halladay No-No

By Alex Weprin Comment

Talk about quick turnaround. Major League Baseball has cut a special “Beyond Baseball” TV spot celebrating Philadelphia Phillies Pitcher Roy Halladay’s no-hitter Wednesday. The ad will debut tonight during the matchup between the Phillies and Cincinnatiti Reds, which begins at 6 PM ET.

The ad, titled “Beyond Expectations,” is meant to drum up excitement around the 2010 MLB postseason. “When these moments take place, they are no longer players, and we are no longer fans, we are witnesses to the unbelievable… so don’t miss another moment of the 2010 postseason, where any game can go beyond expectations… ” the voiceover says.

You can check out the ad here.