Today on the mediabistro.com Morning Media Menu we’re joined by PRNewser editor Jason Chupick.
We talk about the big PR story from the week — the Domino’s Pizza YouTube video controversy, and response.
We also discuss YouTube’s new premium section, cost-cutting at the Times and Ashton Kutcher’s CNN defeat. As always on Fridays, there’s What We Learned This Week.
“Everybody is searching for some kind of reputation meter, reputation dashboard, where they can roll into work early and basically get the temperature of what’s going on with a campaign or a brand,” said Chupick of changes in the PR world. “Twitter is so easily searchable and anyone can see topics trending on Twitter at any given time, and it’s endlessly fascinating for marketers.”