The NYPost reports CNBC’s Maria Bartiromo is quietly abandoning the “Money Honey” moniker that has been attached to her for years.
The 42-year-old host of the business cable station’s “Closing Bell” show, who made off-the-air headlines three years ago when she moved to trademark the “Money Honey” name across a host of consumer products, has quietly given up the marks.
Records at the US Patent & Trademark Office show the eight filings for “Money Honey” were abandoned at various times last spring and summer.
In January, TVNewser caught up with Bartiromo at the Consumer Electronics Show and we asked her about the moniker. While she is moving forward with plans to provide financial advice to children, she told us, “I probably will not be using the Money Honey name:”
Bartiromo’s newest book, “The 10 Laws of Enduring Success” comes out this Tuesday.