As we reported yesterday, MSNBC’s Rachel Maddow Show is up 98% in Total Viewers and 70% in the A25-54 demo compared to the show that occupied the time slot in March ’08. Maddow was an instant hit and is currently the network’s second-highest rated show. But March ’09, Maddow’s sixth full month on the air, was also the show’s lowest rated. The chart below shows the trend.
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