How Much Would You Pay to Watch Fox News?

By Chris Ariens Comment

In addition to an interview with Fox News chairman Roger Ailes looking back at the network’s 15 years, AdWeek also features a story on the next 15 years… and beyond. As Fox News enters cable carriage negotiations — how much the channel should receive per subscriber — FNC’s value to News Corp. has never been greater. From D.M Levine:

As Fox enters negotiations, its executives are keenly aware of the power they now wield. “People may love CNN,” says the source who’s worked at Fox and its competitors. “But if a cable provider dropped CNN … how many people would actually stop subscribing to cable? Maybe some. If you dropped Fox News, a third of your subscribers [would leave].”

Fox News, which reportedly earns $1 per subscriber, may be looking for ESPN-like numbers of $4 per subscriber, according to AdWeek.