Fusion Partners With National Journal’s ‘Next America’ Project

By Merrill Knox Comment

abc_fusion_logo2_130508Fusion and National Journal‘s “Next America” project are partnering to “jointly produce political, economic and cultural news for a more ethnically diverse America,” Fusion CEO Isaac Lee and National Journal editorial director Ronald Brownstein announced today.

“Next America” explores political and social impacts of racial and cultural change in the U.S., while Fusion’s mission is to “champion a young, diverse America.”

“Ron and the National Journal team are true thought leaders on this subject and understand how two of the largest demographic waves since the baby boom—millennials and Hispanics—are impacting so many sectors of society today, including politics,” Lee said in a statement.

In other Fusion news, the network has signed on several advertisers as launch partners, including Allstate, A&T, Johnson & Johnson, Samsung and Toyota.

“We are delighted that several of America’s most recognized brands have identified Fusion’s programming as a unique opportunity to reach one of the fastest growing audiences in the country,” Catherine Sullivan, senior vice president of sales for ABC News and Fusion, said in a statement.