ESPN'S NBA Telecast Beats ABC's

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By Noah Davis Comment

According to Sports Media Watch, Sunday night’s New York Knicks-Miami Heat game earned a 3.3 overnight rating while Sunday afternoon’s Los Angeles Lakers-Oklahoma Thunder tilt checked in at just 2.9.

Why is that unusual?

Well, the former game was shown on cable (ESPN), while the latter took place on network television (ABC). Normally, network broadcasts far outstrip their cable counterparts. Combine that with Sunday night’s Oscars, and it’s surprising that so many people watched the Knicks-Heat.

Both overnights were well ahead of last season, however. Everyone wins.