A new low for “Anderson Cooper 360”: Friday’s show had 255,000 total viewers and 58,000 A25-54 viewers, its lowest ratings since moving to the 8pmET timeslot in August 2011. By comparison, Fox News’ “The O’Reilly Factor” averaged 2,423,000 total viewers and 447,000 A25-54 viewers, and MSNBC’s “All In with Chris Hayes” averaged 557,000 and 115,000, respectively. (Here’s the full scoreboard.)
Compared to the same day last year, Cooper’s program was down -60% in total viewers and -67% in the demo.
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