tvtag Launches Walter White into Space

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By Adam Flomenbaum 

Last month, tvtag (formerly GetGlue) held a contest for which TV character would be the company’s first space ambassador.

The idea was born during a two-day company hackathon project. While the engineers were developing new tvtag functionalities, the less-tech savvy among the group wanted to do something equally challenging and fun. The result was the idea to let fans vote between sending (a figurine version of) Walter White (Breaking Bad), Daryl Dixon (The Walking Dead), and Daenerys Targaryan (Game of Thrones) to space.

Equipped with a GPS tracking device, a weather balloon, and two GoPro cameras, Walter White took flight from the Utah desert. Here’s what happened:

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