Each week, iSpot.tv brings Lost Remote their rankings of the top ads according to digital share of voice, tracking online views and social actions connected to each ad. Here’s the top ten for this week.
Although a new crop of ads has taken over the Super Bowl favorites, it looks like Mountain Dew’s PuppyMonkeyBaby will never go away. How many times can people watch that? It might surprise you.
Top 10 Ads by Digital Share of Voice
powered by iSpot.tv
1. BOGO: Hang Out
3.66% Digital SOV 830 Online Views 88,157 Social Actions
2. CATmageddon
2.09% Digital SOV 2,329,367 Online Views 33,406 Social Actions
3. Puppymonkeybaby
1.45% Digital SOV 1,352,774 Online Views 25,216 Social Actions
4. Monotune
1.19% Digital SOV 659,004 Online Views 23,937 Social Actions
5. The Portrait
1.13% Digital SOV 3,577,229 Online Views 1,893 Social Actions
6. Siri
1.12% Digital SOV 292 Online Views 26,983 Social Actions
7. Experience the Lady Gaga + Collaboration
0.99% Digital SOV 1,886,098 Online Views 10,394 Social Actions
8. Modern Essentials Selected by David Beckham: Spring 2016
0.97% Digital SOV 1,202,506 Online Views 14,687 Social Actions
9. Small-Business Expert
0.92% Digital SOV 215 Online Views 22,092 Social Actions
10. A Trip to Unicorn Island
0.86% Digital SOV 1,238,031 Online Views 12,017 Social Actions
Excludes Movie Trailers.
iSpot.tv, is the only platform that catalogs, tags and measures activity around national TV ads in real-time. The company measures digital responses explicitly linked to airing of TV ads across Facebook Twitter, YouTube, the major search portals and on iSpot.tv . Click here for more on iSpot.tv’s methodology.