Each week, iSpot.tv brings Lost Remote their rankings of the top ads according to digital share of voice, tracking online views and social actions connected to each ad. Here’s the top ten for this week.
Are you sick of Super Bowl ads yet? Too bad. The top ads this week are mainly some of the ones from the game, but since it’s a seven day view, it’s nice to see how brands that released full commercials or teasers before Sunday’s game fared over the week.
Top 10 Ads by Digital Share of Voice
powered by iSpot.tv
1. Pass It On Sweepstakes
10.54% Digital SOV 18,540 Online Views 999,538 Social Actions
2. First Date
5.43% Digital SOV 12,458,221 Online Views 319,646 Social Actions
4.64% Digital SOV 9,117,816 Online Views 296,580 Social Actions
4. Extended: Wiener Stampede
4.15% Digital SOV 5,054,398 Online Views 313,793 Social Actions
3.04% Digital SOV 10,165,533 Online Views 128,216 Social Actions
6. Pokemon 20
2.29% Digital SOV 7,706,764 Online Views 96,259 Social Actions
2.25% Digital SOV 2,347,538 Online Views 176,537 Social Actions
8. Super Bowl Babies Choir
2.18% Digital SOV 3,208,283 Online Views 156,205 Social Actions
9. Restricted Bling
1.82% Digital SOV 3,988,697 Online Views 110,631 Social Actions
10. Drop the Balls
1.73% Digital SOV 1,867,700 Online Views 134,043 Social Actions
Excludes Movie Trailers.
iSpot.tv, is the only platform that catalogs, tags and measures activity around national TV ads in real-time. The company measures digital responses explicitly linked to airing of TV ads across Facebook Twitter, YouTube, the major search portals and on iSpot.tv . Click here for more on iSpot.tv’s methodology.