Sony Reader Decked in Pink, Loaded with Romance

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By Neal Comment

sony-harlequin-reader.jpgHarlequin is teaming up with Sony for a Valentine’s-themed Sony Reader that, in addition to the hot-pink skin, comes bundled with 14 romance novels that only exist in e-book format, plus enough memory on the hard drive to store about 100 more. Only 200 of the $320 (update: make that $299) “Book of Love” will be sold.

A bundling deal like this seems like an effective way to get people over the “I’m paying hundreds of dollars for this thing, and I don’t get any books to start?” hurdle. Anyone want to put odds on when Amazon.com lets some publisher alter the casing of a Kindle?

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