Random House Launches a Presidential Campaign For The Cat in The Hat

By Maryann Yin Comment

Random House Children’s Books has launched a 2016 presidential campaign for The Cat in The Hat. Thing 1 and Thing 2 were selected as the beloved Dr. Seuss character’s running mates. These candidates want to hear from the kids (a.k.a. their constituents) on the causes that they support.

The video embedded above features the campaign announcement. Voting commenced on July 26. Kids can visit CatInHat4Prez.com to submit their votes.

Here’s more from the press release: “Votes can be cast for the Cat in the Hat to work with one of his supporters and their selected cause. Each cause is linked to a related organization, and together Random House Children’s Books and Dr. Seuss Enterprises will make a $10,000 donation to the winning charity. The ballot includes the opportunity for kids to: Vote for Reading and Education to support First Book, with Dick and Sally from The Cat in the Hat!, Vote for Ocean Conservation to support Oceana, with Red Fish and Blue Fish from One Fish Two Fish Red Fish Blue Fish!, Vote for the Environment to support Conservation International, with the Lorax!, Vote for Fighting Hunger to support Feed the Children, with Sam-I-Am! from Green Eggs and Ham!, and Vote for Kindness for All to support PACER Center, with Horton from Horton Hears a Who!.”

In addition to this campaign, the publishing house also released a new book from The Cat in the Hat Learning Library called One Vote, Two Votes, I Vote, You Vote. Bonnie Worth wrote the Dr. Seuss-inspired story. Aristides Ruiz and Joe Mathieu collaborated on the illustrations.