LinkedIn has acquired the social reading company Pulse, making its bid to become a “professional publishing platform.”
AppNewser has all the details about the transaction. Products and user experience SVP Deep Nishar explained why they bought Pulse:
We are thrilled to be able to add Pulse’s considerable talent, technology, and products to our growing ecosystem of content offerings, and we believe that they will help us accelerate our ability to deliver to our members the insights they need to be better at what they do, on any device … to continue to deliver that value to our members, our vision for content is that LinkedIn will be the definitive professional publishing platform, and Pulse is a perfect complement to this vision.