Booktrailers For Sell In

By Ethan 

It appears the new trend in book trailers is not just to create buzz about a book for when it goes on sale, but as a calling card for authors to try and sell it into publishers. The first of these I came across Ron reported on, the cool shadow puppet show for Kathe Koja’s Under the Poppy. This one is for A. R. Taylor ‘s Sex, Rain, and Cold Fusion. I’m particularly drawn to this title because I remember years ago, when I was teaching myself about quantum physics I was expressing my then relationship in terms of the Heisenberg uncertainty principle. Yes, I’m a geek.