-Chicago-based agency Tris3ct hired Jennie Logan as group account director, Martin Wodarz as GCD and Linda Holland as CD. link
-Charleston, SC-based Rawle Murdy Associates promoted John Kautz to director of brand management and Erin Watson to senior account director. link
-The authors of the business book Rework pull a Karl Rove on Karl Rove. link
-Ad expenditures dropped 12.3% in 2009, but digital grew 7.3%. link
-Mirrorball was named consumer engagement AOR for Heineken USA’s Dos Equis and Amstel Light brands. link
-Has Twitter finally met its match? link
-Publicis Seattle is now lending its services to UNICEF’s Tap Project. link
-Deadheads and retweeters = crowdsourcing influencers? link
-Pepsi is pulling its sodas out of schools worldwide by 2012. link
-People search brand PeekYou follows in Google and Twitter’s footsteps and adopts a new company slogan: “Be Good for Goodness Sake”. link
More: “Tuesday Odds and Ends”