-Smart watches, running and fake beards: Kevin Hart stars in W+K’s new campaign for the Apple Watch Nike+ (video above).
-Citizen Relations hired Scott Cocchiere as executive creative director.
-Mr. Clean will run a Super Bowl ad during the third quarter of the game. Leo Burnett Toronto is on it.
-“Former internet meme” Ken Bone thinks maybe Mountain Dew will have an ad in Super Bowl LI. You hear that, BBDO?
–The Drum reports that the Feds are going to probe the “methbot” Russian ad fraud claims from December. The source for these claims is cyber security firm White Ops, which filed the papers in the first place.
-Twitter co-founder Ev Williams downsized his publishing platform Medium because its ad revenue model wasn’t working.
–Dentsu Aegis Network completed the integration of U.S.-based agencies MKTG and Team Epic.
-AnalogFolk won digital content agency duties for British telecomm giant BT after a review late last year.