-mcgarrybowen and Jim Parsons convinced Michael Phelps to recreate THAT face in a new Intel campaign.
-Maxus worldwide CEO Lindsay Pattison says, “Equality in Advertising is at a Tipping Point.”
-Saatchi & Saatchi distributed a “mass shooting poster” around NYC area businesses to raise awareness of gun safety threats.
-Droga5 New York promoted Jesse Brihn and Bryan Litman to co-heads of broadcast production.
-RTO+P is relaunching its TuB gin brand.
-BBH launched an OOH campaign for KFC in the U.K. claiming “It’s f_____ _____n’ good.”
-McDonald’s is scaling back appearances by its longtime Ronald McDonald mascot in the wake of the 2016 clown-pocalypse.
–Morrisons chairman Andrew Higginson claims “Customer cynicism will drive up standards in advertising.” But how so?
-You probably don’t like the influencer approach, but it works quite well for GoldieBlox.