-San Francisco shop Pereira & O’Dell has beefed up its Brazilian outpost by winning Fiat’s social media biz and adding managing director Michael Lent to the fold.
-McCann NY, Bekton Media Group and interactive design firm AllofUs have collaborated on the web store for recently resurrected jeans brand, Paper Denim & Cloth. link
-Deutsch New York says why not go bigger in a new spot for PNC Bank (above).
-Directorial team Anthony Atanasio and Valerie Martinez have joined Motion Theory’s commercial roster for U.S. representation.
-Mark your calendars for Oct. 23, Apple fanatics. link
-Omnicom-owned strategic branding firm Siegel+Gale announced the results of its third annual “Global Brand Simplicity Index.” link
-Following a “competitive review,” Minneapolis shop Haberman picked up social, event planning, PR and long-term marketing planning duties for clothing brand, prAna.
-Thanks in part to the Olympics and the presidential election, Gannett reported gains in Q3 earnings and revenue. link