-Former @radical.media EP Dana Locatell has left the shop and moved over to Supply & Demand Integrated.
-Gatorade rebranded as G in the U.K. link
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-Y&R alum and Time Warner global media president Mark D’Arcy is headed to Facebook. link
-Optimedia CEO Antony Young talks to Yahoo. link
-DNA took home Best in Show at the Seattle ADDYs thank in large part to its Simple Mobile campaign. link
-Y&R Tel Aviv continues its “Left Brain, Right Brain” campaign for Mercedes-Benz (above).