Tuesday Morning Stir

By Kiran Aditham 

-We didn’t see this coming. Gap has scrapped its logo redesign, is going back to the original. link

-BRW USA, Los Angeles signed Israeli helmer Eli Sverdlov for U.S. commercial representation. link

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-OgilvyOne launched the “21st Century Guide to Selling.” link

-Interpublic has named Tim Hanlon managing director and CEO of Velociter, a new unit within its Mediabrands division. link

-Absolut changes its bottle shape for the first time since conception. link

More: “Monday Morning Stir

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