–M&C Saatchi L.A. launched a fall campaign for UGG Australia with a 30-second spot (video above).
–Boston-based digital advertising agency Almighty is partnering with Flexsteel for a business-wide rebrand.
–DLKW Lowe added two senior teams to its creative department.
-Adweek explains “Why Marketers Say Facebook’s New Emoji Reaction Buttons Are ‘Long Overdue.’“
-Digiday takes a look “Inside the Miami Heat’s app strategy.”
-Adidas wants more user generated content for the next chapter in its “#NewSpeed” campaign, allegedly created by 72andSunny.
–Mark Sitley (formerly with Havas, Fallon and TBWA) was appointed managing director,North America for integrated production company NB Content.
-Havas Media appointed Barbara Kittridge as executive vice president, business development for North America.