Oh hey, have you heard that the U.S. has a new president? The Cannes Lions jury has several of them.
The organization chose an unusual slogan to announce the 2017 lineup today.
Meet the #CannesLions jury presidentshttps://t.co/X8Yc3MOHXYpic.twitter.com/HmFbzUORgt
Advertisement— Cannes Lions (@Cannes_Lions) January 26, 2017
If you’re old enough, you might remember that a young Barry O’s 2008 campaign slogan was “Change You Can Believe In,” hmm.
Now let’s talk about the real reason for this maybe-probably joke: the jury leaders!
Tham Khai Meng, check. Wendy Clark, check. Colleen DeCourcy, check.
Will people make the same complaints about 2017’s event as they did about 2016’s? Probably. But you’ve never truly lived until you realize how small the Gutter Bar is in real life or how little ad tech companies understand about advertising itself.
[Pic via Hudson on Houston]