Well, this filtered in to a friend’s LinkedIn and it comes from Team Detroit SVP/group director, emerging technology, Brian Bos. The exec is issuing a challenge of sorts and it goes a little something like this, verbatim: “I’m issuing the first ever Team Detroit – Emerging Technology Challenge to all interested companies. We’re seeking the most interesting media, technology and marketing ideas. The criteria is simple – 1) it’s truly ’emerging’ and uncharted territory for brands 2) you’ve struggled to bring the idea forward, as ROI is not proven 3) You’ve thought “no brand would do this” but deep down inside, you know it could be ‘the next big thing’. I will personally carve out time on my calendar for every interesting idea, so please connect with me via Linkedin and I’ll follow up with you.” Are you game, companies? We’ll keep you posted if we hear more but here’s Bos’s LinkedIn in the meantime.
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