TDA Does Little to Disprove Stereotypes in Work for HR Outsource Service, TriNet

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By Kiran Aditham Comment

As Turkey Day draws near and dear, we are hearing about more campaign work than anything else and here’s a new effort that comes to us from Boulder-base agency, TDA, which carries the manta, “Don’t be a Terry.” Now, we’ve met our fair share of swell HR folks, but TDA decided to play up the purported soullessness of said folks with campaign with the ultimate HR character: Terry. Whether it be promotions, holidays or salary issues, the exaggerated character fits the bill. We’re only posting a couple to lessen the blow, and there are credits after the jump. Check out more videos here.


CD/CW: Jeremy Seibold

Dir./Prod. Co.: Sam Miller/OnlyChild, Denver

Media agency:
DWA, San Francisco