New York based Social marketing agency Mr. Youth has added its fifth and final board member, they announced today. Filling the seat is 30-year Proctor & Gamble alum Jamie Egasti, who you probably don’t recognize as the guy who developed and launched the Febreze & Swiffer brands. But he did.
Could the shop be looking further into product development?
Egasti is also the CEO of the Folgers Coffee Company and sits on two other boards. I hope he’s ready to party his face off when the agency has their next thing — those guys know how to do it.
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