Love It or Hate It, Select Creative Directors Now Have Their Own Custom ‘Ad Kicks’

By Kiran Aditham 

It’s gonna be that kind of day, folks. If you haven’t heard, a few familiar names in the industry are getting their props via custom-made shoes called “Ad Kicks,” a project that’s the brainchild of Chicago-based creative, Illi Fernandez. According to the bio, Fernandez is just “trying to get her foot in the door” (har har) and is doing so by designing shoes for various creative directors (you know what fashionistas they can be).

So far, a handful have been created, including the “Skate or Die” kicks above for BBH Labs CD Tim Nolan, who you may recall worked at the likes of JWT and Hush Studios prior to his most recent gig. Others on the list include Leo Burnett Chicago creative director Michael Boychuck and Energy BBDO/Proximity CD Kevin Lynch. Each pair, which looks fairly comfy if not, well, kaleidoscopic, comes with its own story though we’re wondering how this particular cast of creatives hooked up with Fernandez.

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