New York-based agency We Believers, the agency that last year teamed up with Saltwater Brewery to create edible six pack rings, hired Leo Prat as executive creative director, managing director.
He will focus on the Nestle, Charter Spectrum and Aaron’s accounts.
Prat joins We Believers from The Community (formerly La Comunidad) in Miami, where he most recently served as vice president, executive creative director on Verizon, Corona, Volkswagen and Converse.
He began his career as a junior copywriter with JWT in 1998, joining La Communidad in Buenos Aires as a senior copywriter and staying there extensively after a brief stint with Y&R Argentina. Over the course of his career he has worked with clients including Unilever, Nissan, Rolling Stone, VH1 and Perry Ellis.
Last November, The Community promoted group creative directors Ricky Vior and Rodrigo Butori and group account director Ana Bermudez to vice president roles. The agency, which is currently part of the Sapient corporation, won multicultural work on General Mills the following month.