Friday Odds and Ends

By Kiran Aditham Comment

-Mr. Whipple top WalletPop’s list of top 10 ad icons of all-time. link

-Skinny (which now employs a certain familiar, former AgencySpy) launched an online interactive featurette for Lexus dubbed “Dark Ride” a while back and here’s the tech info on it. link

-Now, it’s Roger Federer’s turn in the U.S. Open promos. link

-Digitas launched the “Moment of Truth” site for the 2011 Buick Regal. link

-Our pal @leyla_a organized the Fiji Water Urban Hunt in Chi-town for social media fans. link

-Village Voice scribe describes her date with BBH staffer “Brian.” link

-Levi’s uses Gowalla to target film buffs. >link

-Fortune: Google owns mobile search. link

-Amazon goes green with new tote bags. link

-Mitch Joel says “product is the new marketing.” link

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