Friday Morning Stir

By Erik Oster 

-TBWA launched this “Unignorable Banners” spot for McDonald’s (video above).

Martin Sorrell saw a pay increase of 43.9 percent last year.

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-Kellogg’s appointed Craig Bahner, formerly chief marketing officer for Wendy’s, as president of its U.S. morning foods division.

-Carlsberg launched a response to Protein World’s controversial “beach body” ad.

-The Drum talks “procurement, architecture, risk-taking and spaceships” with Bob Greenberg, founder, chairman and CEO of R/GA.

-Digiday shares “Agency execs’ biggest email fails.”

-eMarketer takes a look at agency-client relationships.

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