Did VML Win Social AOR Duties for Saks?


By Kiran Aditham Comment

Multiple sources are telling us that Kansas City-based shop VML, which recently launched a new campaign for Quiznos and counts other clients including Gatorade (digital duties won from TBWA\Chiat\Day LA last year), has been named social media agency of record for Saks Fifth Avenue. The agency wouldn’t comment either way (you’d think they’d be gloating, but we know the routine) and we’re reaching out again to the Saks gang to shed some light on the matter. Stay tuned.