Adina Smith has joined the roster at Dentsu America as SVP, group account director on the agency’s Toyota Motor North America business. Smith arrives from Y&R, where she was SVP, group account director on Goldman Sachs and directed the investment banking giant’s “Progress is Everyone’s Business” ad campaign.
As for background, Smith spent the late ’90s as account management supervisor (on Bank of America, Tanqueray and Old Navy) at Deutsch and then partner, account management at Ogilvy (on Cotton Incorporated and Verizon Wireless) before heading to the client side to work for brands such as JPMorgan Chase and TIAA-CREF. Smith will be based in Dentsu’s New York office.
Advertisement