Cool: Your Dreams of a Star Wars/Adidas Crossover Have Come True


By Kiran Aditham Comment

Adidas agency Sid Lee launched this pretty badass spot to promote the brand’s new limited Star Wars line of shoes and shirts. In what’s truly a game of pop culture potpourri, we have the Death Star, David Beckham, Daft Punk, Snoop Dogg, TIE Fighters, X-Wings, Darth Vader and a remix of the “Imperial March”. According to Canada’s Marketing mag, highly protective George Lucas approved of all the storyboards before filming began. Let your geekdom ring.

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