— Abbott Mead Vickers (@AMV_BBDO) May 18, 2014
Ad legend and AMV BBDO co-founder David Abbott passed away this weekend at the age of 75. He launched the agency in 1977 after years of success as a copywriter.
Fellow founder Peter Mead paid tribute in a statement released to The Drum blog, writing:
“He meant more to me than I can possibly express in words…His talent catapulted AMV into the advertising stratosphere.”
Current BBDO Worldwide CEO Andrew Robertson had some words of his own–and this morning, Campaign Live shared some of Abbot’s most memorable creative work (pics after the jump)…
“…what really sets him apart is his work. Personally I don’t believe there has ever been a copywriter whose work has had more impact.”
Here are some pieces–which you’ve almost certainly seen before–hinting at what he meant: