Webinars Maximize Mobile Conversions: How Under Armour and American Apparel Turn Users Into Customers Available On-Demand (Originally Broadcast November 15, 2016)If your company isn't delivering a mobile experience that converts, you're leaving money on the table and pushing consumers to mobile-optimized competitors. Hear directly from Under Armour and American Apparel about how they convert mobile users into paying customers. Sponsored by Capture the Cross-Device Shopper: Take a Strategic Approach to the Holiday Season Available On-Demand (Originally Broadcast November 10, 2016)In the process of buying a single present, your target customers will reach for multiple devices to research products, compare prices and even complete their purchase. Now is the time to take a strategic approach to reaching these cross-device shoppers. Sponsored by B2B’s Programmatic Inflection Point: How Data-Driven Ads Are Changing Business Targeting Available On-Demand (Originally Broadcast November 3, 2016)While programmatic has become the de facto standard for consumer brand advertising, its use in B2B marketing is still being defined. Dun & Bradstreet will showcase exclusive findings from a survey of B2B advertisers and examine why B2B programmatic is at an important inflection point. Sponsored by Rule the Video-Driven World: A Practical Guide to Powerful Content Available On-Demand (Originally Broadcast November 1, 2016)If your brand isn't certain about how to best use video, you're missing out on significant customer engagement. Get a practical approach to preparing your business for a video-driven world, from creating your strategy and locating collaborators, to delivering your message and measuring results. Sponsored by Pinterest for the Holidays and Beyond: How Social Discovery Drives the End-to-End Shopping Experience Available On-Demand (Originally Broadcast October 27, 2016)Is your digital advertising strategy ready to make the most of the holiday shopping season? If so, Pinterest should be at the top of your list. Find out why people on Pinterest spend 2X more during the holidays, along with best practices on how to use its ad targeting. Sponsored by The Hidden Costs of a Broken Creative Process: Stop Wasting Your Time and Money Available On-Demand (Originally Broadcast October 25, 2016)Have you ever stopped to consider how much time and money is wasted by a broken creative process? Find out ways to get teams aligned to make your creative collaboration as efficient as your well-negotiated media plan. Sponsored by « Previous1…141516