Measure Influencers’ Actual Value

Measure Influencers’ Actual Value

Available On-Demand (Originally Broadcast May 24, 2018)
Many marketers have come rely on influencers‬ for content creation and word-of-mouth, but most struggle to connect influencers’ value with business performance. Influencer marketing strategies often leave marketers with little clarity or transparency into influencers' anticipated brand performance. Join this webinar for a five-step framework for influencer marketing measurement.