How Your Agency Can Win the Work You Actually Want

How Your Agency Can Win the Work You Actually Want

Wednesday, April 3, 2019, 1 PM ET | 10 AM PT
How do brand marketers decide to outsource to an agency instead of keeping the work in house? Agency Management Institute (AMI) spoke with over 500 senior decision makers, and the findings might surprise you. The study identifies the kinds of work these brand marketers want agencies to do, what frustrates them enough to pull work in-house, and how they feel about their own internal resources.