How to Ruthlessly Pursue ROI with a DMP: A Framework for Data-Driven Marketing

How to Ruthlessly Pursue ROI with a DMP: A Framework for Data-Driven Marketing

Available On-Demand (Originally Broadcast May 18, 2017)
A data management platform (DMP) is the foundation of your data-driven marketing strategy. Learn best practices on how to leverage a DMP to drive cost savings and more effective marketing, and get a framework to prove the value of your platform.