High-Velocity Data Insights: How Ticketmaster Makes Smarter Marketing Decisions

High-Velocity Data Insights: How Ticketmaster Makes Smarter Marketing Decisions

Available On-Demand (Originally Broadcast December 19, 2017)
To move at the speed of your customer, you need to turn disconnected data into clear, holistic views and insights that tell a complete story. That kind of high-velocity approach has helped Ticketmaster gain control over how it markets thousands of event campaigns each month.