5 Key Strategies for Engaging Social Media Influencers

5 Key Strategies for Engaging Social Media Influencers

Available On-Demand (Originally Broadcast June 4, 2019)
Brands understand the importance of using social media influencers to deliver their messages to consumers. But how do you find influencers, build relationships and empower them to speak on your behalf? Building an influencer strategy is hard, and doing it in a way that appears authentic to your audience and has a measurable impact on your business takes a deep knowledge of the platform and the people on it.